Federal Government Still Viewed as Secretive; Public Supports President's Directive on Transparency

/PRNewswire-USNewswire/ -- For the first time in four years, public opinion about government secrecy has leveled off, although more than seven in 10 adults still consider the federal government to be secretive, according to the 2009 Sunshine Week survey by Scripps Howard News Service and Ohio University.

Since 2006, the percentage of adults who believe the federal government to be somewhat or very secretive has grown steadily; from 62 percent in 2006 to 74 percent in 2008. The latest survey finds 73 percent characterizing federal government as secretive.

This mood is perhaps buoyed by the nearly eight in 10 adults who think President Obama's Freedom of Information directive calling for a presumption of disclosure is the right thing to do.

"Trust in government has been on the decline for some time in the United States. The previous administration's disclosure policies certainly contributed to public skepticism," said Jerry Miller, director of the Scripps Survey Research Center at Ohio University. "People now appear more optimistic, but still guarded, about President Obama and the current administration's disclosure practices under the Freedom of Information Act."

As in previous years' surveys, people see their state and local governments as more open than the federal system. At the state level, 54 percent view government as open, 44 percent as secretive. People also are more trusting of local public officials. More than half, 56 percent, say their local government is very or somewhat open, with 44 percent rating it as very or somewhat open.

"The more open our government, the more inclusive the processes that impact our everyday lives," noted Rich Boehne, president and chief executive officer of The E.W. Scripps Co.

Two-thirds of adults (67 percent) say they've heard of the federal Freedom of Information Act, and when told about it, slightly more (77 percent) think it is a good law. However, hardly anyone surveyed had ever used it. Nine in 10 adults (94 percent) have never requested information using a FOIA request. None of this, of course, dulls their skepticism about compliance with the law: 61 percent say they believe the federal government only sometimes, rarely or never obeys FOIA law.

"It's heartening there is a reversal in the downward trend of public confidence in the openness of the federal government," said Andy Alexander, co-chair of the American Society of Newspaper Editor's FOI Committee.

"But it's sobering to note that more than half of those surveyed said they still believe their government only sometimes, rarely or never abides by disclosure requirements mandated by law," added Alexander, who is ombudsman at The Washington Post.

The survey of 946 adults was conducted by telephone from Feb. 16 through March 11 by the Scripps Survey Research Center at Ohio University under a grant from the Scripps Howard Foundation. The survey has a margin of error of about 4 percentage points.

The survey has been commissioned by ASNE for Sunshine Week since 2006, Sunshine Week is a non-partisan open government initiative led by ASNE, with print, online and broadcast media; public officials; civic groups and non-profit organizations; public and special libraries; educators and students; religious leaders; and others. It is primarily funded by a grant from the John S. and James L. Knight Foundation.

'President Obama: Make Clarity, Transparency, Simplicity a Priority,' Say 79% of the American People

/PRNewswire/ -- "People are desperate for clarity and simplicity in order to make informed decisions," says Alan Siegel, Founder and Chairman of global brand consultancy Siegel+Gale. "There is a huge opportunity for government and business to overcome cynicism and regain lost trust through the way they communicate with their constituents and customers."

A new survey of 1,214 American homeowners and investors conducted by Siegel+Gale between December 29, 2008 and January 5, 2009, released today, shows an overwhelming majority demand more clarity in communications from companies and the government. Fully 84% of all consumers say they are more likely to trust a company that uses jargon-free, plain English in communications. And 79% say they think it is "very important" that President Obama "mandate that clarity, transparency, and plain English be a requirement of every new law, regulation and policy."

"Transparency and authenticity are the new marketing imperatives," says Lee Rafkin, Siegel+Gale's Global Director of Simplification. "People are fed up and desperate for institutions and brands that offer simple and honest communications they can understand. That's the clear message from our most recent research survey."

Complexity Up; Trust Down

Three-quarters of survey respondents (75%) say that complexity and lack of understanding have played a significant role in the current financial crisis. Moreover, 63% of those surveyed feel that "banks, mortgage lenders, and Wall Street intentionally make things complicated to hide risks or to keep people in the dark."

Trust in companies is predictably down, the survey shows. Compared to one year ago, 37% are less likely to trust their mortgage lender, 36% are less likely to trust their broker or financial advisor, and 35% are less likely to trust their bank.

However, consumers agreed they should shoulder some of the blame for the financial crisis. Over half of all surveyed admitted to not reading or attempting to understand the complicated documents they sign. And 50% agreed with the statement, "Financial products are inherently complicated. It's the final responsibility of the customer to make sure they understand all the risks."

The survey asked how much of an impact jargon-free, plain-English explanations and disclosures would make on consumer interest in a number of categories. Consumers reported:

-- a 79% increased interest in investing in a financial product,
-- a 73% increased interest in selecting a broker or a financial advisor,
-- a 67% increased interest in purchasing a life insurance policy,
-- a 63% increased interest in taking out a loan, and
-- a 63% increased interest in applying for a credit card.